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Saturday 26 November 2011

Summary of "The end of privacy?" by Pete Warren

http://www.ocr.org.uk/download/pp_11_jan/ocr_61627_pp_11_jan_gcse_243102_rb.pdf


Summary of “The end of privacy?”  by Pete Warren.
In “The end of privacy” Pete Warren clearly shows that peoples’ privacy is being invaded by the likes of Google™ Street View, This is a technology whereby peoples’ houses will be photographed by the Google™ people. He also shows that companies such as Google™ are quietly introducing new technologies for social networking  and other programs that let companies know what their clients are doing all the time such as location services. Warren believes that these companies are using the information that they receive to predict their clients’ actions. Warren also highlights that these companies are using this information to produce new ways for clients to be dragged into their mobile advertising campaigns without them even realising.  He also mentions that again, Google™ is allowed to use all of your personal information, whenever you sign up to one of their services. Finally, Warren shows that people are oblivious to the fact that this use of technology could evolve into companies influencing your decisions by the amount of information that they can obtain.
In general, Warren is quite concerned that the evolution of mobile technologies is on the way to taking control of our lives, even if it is unnoticeably. Warren believes that technology is an ominous assault on peoples’ privacy and that many people are oblivious to the amount of technology that is being used to do so.  He thinks that companies which exploit such technology are betraying people  and that privacy campaigners are shocked by this. Despite this, He thinks that such technologies that invade peoples’ privacy have great  potential in the mobile market. However He believes that the greatest betrayal is that companies are making people sign up to their privacy deifying policies which allow them to use all your personal data. Overall, Warren thinks that the mobile industry is a cruel and sinister way for you to be denied of your privacy without even knowing it.

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